> For the complete documentation index, see [llms.txt](https://docs.seaart.ai/guide-1/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.seaart.ai/guide-1/practical-examples/e-commerce-poster.md).

# E-commerce Poster

Learn how to create e-commerce posters with SeaArt. Generate product scenes, refine backgrounds, and prepare advertising visuals with practical prompts for product photography and fashion lookbooks.

## 1. Product Background

Before creating an e-commerce poster, identify the product's key features and the visual message you want to communicate. This helps you choose a suitable background, lighting, and composition.

For this example, we will create a spring-themed advertisement for a liquor bottle.

**Product highlights:**

* **Product design:** Highlight the bottle's shape, cap, and label.
* **Visual appeal:** Use reflections and carefully controlled lighting to emphasize the bottle's material and details.
* **Advertising style:** Create a fresh, premium look with spring greenery, small wildflowers, and natural sunlight.

**Visual direction:** Place the bottle as the main focal point in a bright spring grassland setting, with stones, small wildflowers, and a clear blue sky. Keep the background visually appealing without distracting from the product, and leave enough clear space for the headline and promotional copy.

<figure><img src="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2FdFxKQHxGfId6EB2errtc%2Fecomposter.webp?alt=media&amp;token=82cd6ddf-03e0-4c03-bc3c-dbc59e20d928" alt="Original liquor bottle product reference image" width="375"><figcaption></figcaption></figure>

If you are promoting a real product, use its original image as a reference when your chosen workflow supports image uploads.

## 2. Create a Product Advertising Scene

For this example, we will create a spring-themed advertisement featuring a liquor bottle floating above stones in a bright grassland setting.

### Step 1: Open SeaArt AI Poster Generator

Visit [SeaArt AI Poster Generator](https://www.seaart.ai/image/ai-poster-generator) to start creating your poster.&#x20;

<figure><img src="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2FoQ9XRqcdGLWY3o9L2pTA%2Fposter1.webp?alt=media&amp;token=89794f62-0f0f-4205-b119-ca6a0097b09b" alt="Free AI Poster Generator from Text &#x26; Images"><figcaption></figcaption></figure>

### Step 2: Write Your Prompt

A useful product advertising prompt describes the main subject first, followed by the setting, lighting, composition, and visual style.

Try this example:

**Prompt:**

```
A premium liquor bottle floating above smooth stones in a spring grassland, small wildflowers scattered across the foreground, clear blue sky, warm sunlight, subtle lens flare, fresh green tones, surreal 3D advertising photography, realistic glass reflections, detailed bottle texture, centered product composition, clean open space in the upper-left corner for a headline.
```

This prompt establishes a clear product focus while leaving space for poster copy. Terms such as “3D advertising photography” describe the intended visual style; they do not mean the image is rendered in a separate 3D application.

If you are advertising an actual product, use a workflow that supports image references when available. Provide the original product photo and explain which details must remain consistent, including the bottle shape, cap, label layout, and packaging colors.

<figure><img src="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2FY15MRmrXbrGmhFr3ad6m%2Fposter2.webp?alt=media&amp;token=07f0b7a6-0ebd-46b8-a0fd-fb4fddc2f94e" alt="Product advertising prompt and generated spring-themed bottle scene"><figcaption></figcaption></figure>

### Step 3: Refine the Image and Prepare Your Poster

Review the generated image and adjust the prompt if the product is hard to see, the background is too busy, or the composition leaves no room for text.

For example, try adding:

```
Keep the bottle as the clear focal point. Use fewer flowers, a clean blue sky, and open space in the upper-left area for a headline. Keep the label unobstructed, the bottle proportions realistic, and the lighting consistent.
```

Once the composition is ready, add the final headline, logo, price, and promotional copy. You can describe the intended text placement in your prompt, but for accurate wording and consistent branding, add the final text separately in a design editor when needed.

<figure><img src="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2FCvq76n4gTeiiIssALrYH%2Fposter3.webp?alt=media&amp;token=ef2516c1-dea7-473b-92f7-86f13f617a71" alt="Refined product advertising scene with headline and promotional text" width="375"><figcaption></figcaption></figure>

Before using the poster, verify that the product details match the original, all text is correct, and the layout remains readable at the intended display size.&#x20;

## 3. Create a Fashion Lookbook with Multiple Reference Images

Beyond single-product advertising, AI-generated images can also help explore outfit combinations and fashion campaign concepts.

For example, you might use:

<table data-view="cards"><thead><tr><th></th><th data-hidden data-card-cover data-type="image">Cover image</th></tr></thead><tbody><tr><td>Figure 1: Model photo</td><td data-object-fit="contain"><a href="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2Ffd2AMnap2vaye2afYRMh%2F1.jfif?alt=media&amp;token=12363651-7544-4173-89fc-329e8becccf5">1</a></td></tr><tr><td>Figure 2: Jacket</td><td data-object-fit="contain"><a href="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2FOgdcfp4AKnFqkzi9KNGa%2F2.jfif?alt=media&amp;token=09e870ef-e184-4029-9476-0797d849db48">2</a></td></tr><tr><td>Figure 3: Jeans</td><td data-object-fit="contain"><a href="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2Ffi9j7iJF61zvdNw1b38V%2F3.png?alt=media&amp;token=0c660afb-6748-435b-9f56-15d33b2d257e">3</a></td></tr><tr><td>Figure 4: Sneakers</td><td><a href="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2FoDfnHJhPJZxiN7J9jHz3%2F4.jfif?alt=media&amp;token=e42a5017-6a20-47f3-923e-b4c0857ca229">4</a></td></tr><tr><td>Figure 5: Handbag</td><td data-object-fit="contain"><a href="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2F5OLebRAA5f1eNvuriHsZ%2F5.jfif?alt=media&amp;token=0931a69e-2a7c-45d5-b1fb-99e549c9ca0a">5</a></td></tr></tbody></table>

**Example Prompt:**

```
Create a high-end e-commerce fashion lookbook using Figure 1 as the model reference. Dress the model in the jacket from Figure 2, the jeans from Figure 3, the sneakers from Figure 4, and the handbag from Figure 5. Preserve the model's face and body proportions. Match the referenced items as closely as possible, including their colors, materials, and silhouettes. Show the full outfit in a bright, clean studio with soft professional lighting, natural skin tones, and a balanced composition.
```

Use clear reference images and describe each item's role explicitly. If the original outfit includes clothing that should be replaced or retained, state that in the prompt.

After generation, compare the result with the references. Check the model's face, garment details, shoes, bag, and pose. Multiple references can guide the result, but they do not guarantee exact product reproduction, so verify important details before using the image to represent products for sale.

**Generated Result:**

<figure><img src="https://2219884424-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FigAtVLBrlaI8jVruJfC8%2Fuploads%2FU6Twg1m5F1jm9EWwos25%2F6.png?alt=media&amp;token=1f8c5fa4-bc9b-491a-a970-21b0e098aa96" alt="Model and clothing reference images alongside the generated fashion lookbook" width="375"><figcaption></figcaption></figure>

### 4. Final Checks Before Publishing

Before using your e-commerce visuals in a listing or advertising campaign, confirm that:

* The product and its key details match the original.
* Headlines, logos, prices, and promotional terms are accurate.
* The layout is readable at the intended display size.
* Your use of the generated image complies with the relevant tool and asset terms.
